Thursday 22 March 2012

The five brands that missed out on cashing in from the Six Nations

So, following a three-day hangover west of Offa's Dyke (and in some parts east of it too), some business bosses are deaf from the ringing cash tills and can't move for money following a non-stop buying spree to celebrate the Grand Slam.
Brands like Brains are now past masters at making hay from Welsh victories and were straight off the blocks with some viral ads calling for a Bank Holiday and telling the English to be quiet because we have a hangover.
But hang your heads in shame the following companies, who could of ching-ching cashed-in on the glorious achievement:-

Alka Seltzer. An audience of tens of thousands were milling around Cardiff on Sunday and Monday mornings with the mother of all hangovers. So why wasn’t the ‘premier’ hangover cure being handed out on the streets of the city -or at least being offered at a special price in shops up and down the land?

Warburton's. It's an obvious one for the Bolton-based bakery, isn't it? Use your loaf - partner with Sam. You could even bring out a special product called...wait for it...BREAD OF HEAVEN!

Norton antivirus (or any similar antivirus software). Dear Norton, sign up Dan Lydiate for your next TV ad as the world's top tackler is the sort of robust role model you want to be associated with. You can see it now "Hello, I'm Dan Lydiate and nothing gets past me...just like Norton antivirus!"

Red32 - the casino company. Red wins - every time! They should have offered free play on the roulettes by choosing Red only.

And finally..
Visit England. Two of the greatest rugby players in the world right now are English. What better way to extol the virtues of the nation of the Rose than a campaign highlighting this fact. Oh, hold on a minute. Those world beating players were born in England, but they play for....Wales! Oh dear.

Bear in mind though, they are English-based companies, so they probably don't understand about rugby.

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